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Bertelsmann is based on Buchholz

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Bertelsmann is based on Buchholz

The search for a new head for the largest magazine publisher did not take long. Despite the Christmas holidays and New Year's required majority owner Bertelsmann and the Hamburg publishing family in little more than ten days, to convey the previous magazine boss Bernd Buchholz to the top of Gruner year (FY). Numerous media services, observing the operations in the Hamburg publishing house, evaluate this decision as a signal to the inside and the outside. Is signaled: The Bertelsmann Group does not send a manager from Gütersloh, a closer link between the publishing house to majority shareholder. And experience in the German magazine market, the core business of GJ, weigh heavily in the appointment to the top. Buchholz is considered as decision-making and opinion-happy, confident, assertive and eloquent, writes the service industry horizon. Most recently, he had to take the rap for a painful and unpopular decision within the house. The entire segment of the business media in GJ is radically restructured and centralized in Hamburg. For his offhand remark, the crisis would have the people on the sun deck provide times their deck chairs and drinks aside, said Buchholz has now apologized in an interview. With the Germany business Buchholz already been responsible for almost half of the total sales of Gruner + Jahr. Magazines such as Star, Geo, sale for air jordan 10 Brigitte and parents have always been at the heart of Hamburg style publishing and reliable source of revenue. The return on sales is said to have stood at 13 percent in 2007, higher than the company as a whole, which had to fight mainly because of sluggish printing business with slightly declining returns 2007. For 2008, the balance sheet is likely to be much worse, because the financial and media crisis is also gone at Gruner + Jahr not unscathed. Given an uncertain future prospects, many companies have cut back or stretched their advertising investment. Given the macroeconomic situation, we have the return targets significantly reduced in our long-term planning for the coming years, Buchholz had announced the end of November. In the wake of the financial crisis GJ has three magazines set, including in Germany Park Avenue. The outgoing chief executive Kundrun has economically successful out Gruner year by the opinions of the industry through difficult years and dispensed primarily to costly adventure like buying overpriced online portals. Journalistic highlights, however, are rare. Kundruns favorite project was from his time as a newspaper Board the Financial Times Germany (FTD), which has dropped in the nine years of its existence, no profit. Most recently, Kundrun and Bertelsmann CEO Hartmut Ostrowski had apparently become increasingly alienated. Both the deletion of 60 jobs in the business press as well GJ Kundruns contacts with ProSiebenSat.1, where he was probably as CEO in conversation all air jordan 4 for sale caused irritation in Gütersloh. The final stroke pulled Kundrun himself by took its withdrawal from the Bertelsmann Executive Board shortly before Christmas by fax. It remained Ostrowski little choice to share as his hamburger tip man. (Eckart Gienke / dpa)

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